COOKIE POLICY

We use cookies to improve efficiency and provide the User with increasingly advanced functionalities of the idental.com.pl website (hereinafter referred to as the “Website”), as well as content that is better tailored to the User. In order to ensure transparency of our activities, this Cookie Policy has been adopted to define the detailed rules governing the Website’s use of cookies.

Data collected through cookies is gathered by IDENTAL SPÓŁKA Z OGRANICZONĄ ODPOWIEDZIALNOŚCIĄ, with its registered address at ul. Ślężna 112/U4, 53-111 Wrocław, Poland, Tax Identification Number (NIP): 8992736463, National Business Registry Number (REGON): 021903310. If the data contained in cookies is deemed to constitute personal data, IDENTAL SPÓŁKA Z OGRANICZONĄ ODPOWIEDZIALNOŚCIĄ shall be considered the Data Controller, and the User shall be entitled to all rights specified in the Privacy Policy.

A User is any individual whose data is processed and who uses our Website and other related websites, communications, and services (hereinafter referred to as the “User”).

COOKIES

Cookies are pieces of code in the form of text files that correspond to HTTP requests directed to our server. These files are stored by every browser through which the User visits our Website. Thanks to the information contained in cookies, we know how Users make use of our Website.

Cookies are used to ensure optimal handling of the User’s visit to the Website and enable faster and easier access to information, as well as to provide the User with increasingly advanced Website functionalities and content better tailored to the User.

The storage of information or obtaining access to it does not cause any configuration changes to the User’s device or the software installed on it.

Information contained in cookies is considered personal data only when combined with other personal data available about a given User. Through the use of cookies, we seek to collect only anonymous data concerning the User, intended to improve the convenience of using the Website and minimize the inconvenience of advertisements.

TYPES AND PURPOSES OF USING COOKIES

We use cookies and other similar technologies to recognize the User during visits to our Website, remember preferences, and display relevant content tailored to the User. Thanks to cookies, interactions between the User and us are faster and more effective. In addition, cookies allow us to present content tailored to the User without requiring surveys to be completed.

The Website uses two types of cookies:

Session cookies – temporary files that remain on the User’s device until the User leaves the Website or closes the web browser. In such cases, the information stored in session cookies is automatically deleted.

Persistent cookies – files that remain on the User’s device for the period specified in the cookie parameters or until they are manually deleted.

The Website also uses other available technologies that allow information to be stored in the browser within appropriate data storage mechanisms (Session Storage, Local Storage). Additionally, fragments of analytical tool code provided by third-party providers may be embedded, enabling cookies to be stored within the domains of those services.

The Website also uses security mechanisms such as Google reCAPTCHA, which may employ cookies or other technologies for storing information in the User’s browser (e.g., Local Storage, technical identifiers, or fingerprinting) in order to protect the Website against abuse and automated traffic (bots).

The following categories of cookies are used on our Website:

Technical Cookies

These cookies are essential for the proper operation of the Website. They relate to the functionality of our websites and allow us to improve the services we offer through them, for example by enabling information to be transferred between pages of our website to avoid the need to re-enter information, or by recognizing User preferences upon returning to the Website.

We use them in order to:

  • ensure security;
  • maintain a session when the User visits and logs into their customer account;
  • ensure the proper display of the website depending on the device used by the User;
  • adapt our services to the User’s choices;
  • remember whether the User has consented to the display of certain content.

Analytical Cookies

These cookies enable us to recognize and count the number of Users visiting our Website, understand how visitors navigate the Website while using it, and record which content they view and are interested in. This helps us determine how often pages and advertisements are visited and which areas of our Website are the most popular. It enables us to improve the services we offer by helping Users find the information they are looking for. They are also necessary for settling accounts with our Trusted Partners and measuring the effectiveness of our marketing activities without identifying personal data.

We use them in order to:

  • analyze website traffic statistics and identify traffic sources (referral channels);
  • detect various forms of abuse, such as artificial internet traffic (bots) and DDoS attacks;
  • limit undesirable marketing activities;
  • measure the effectiveness of marketing campaigns conducted for the Website, for example within the Google advertising network, affiliate programs, or on external websites;
  • settle accounts with Trusted Partners for advertising services based on user activity, such as clicks.

Marketing Cookies

These cookies are used only when the User has given consent and only when the functionalities and advertising formats used by our Website require them.

We use them in order to:

  • display advertisements that are relevant and interesting to a specific User. They relate to the profiling of advertisements displayed both on external websites and on our Website, according to the preferences of Users regarding product selection, based on data held by the Website, including User behavior within the Website.

Upon entering the Website, the User may choose not to consent to the use of analytical and marketing cookies. In such cases, we will not be able to conduct detailed statistics or tailor advertisements based on information collected through our Website. However, general advertisements will still be displayed both on the Website and on other websites.

For the purpose of displaying advertisements on the Internet, as well as for other tools such as Google reCAPTCHA (an anti-spam protection tool), we use technologies provided by Google and Meta (Facebook). Therefore, please pay attention to whether you consent to the use of these tools, including advertisement profiling on the Internet and Facebook. You can review and manage your privacy and security settings in your Google account via the following link: g.co/privacytools. More information about Google's Privacy Policy, technologies used by Google, and Google's Terms of Service can be found at:

https://policies.google.com/privacy?hl=en#infochoices

Information regarding the privacy protection principles applied by Meta (Facebook) and privacy settings management is available at:

https://www.facebook.com/privacy/explanation/

More detailed information about the cookies we use, their retention periods, and the current list of external companies whose services we use or whose technologies are embedded in our Website can be found in the Cookie Table.

DISABLING COOKIES

Web browsers generally accept cookies by default. If the User does not wish to receive cookies, they may change their browser settings on the computer or other device used to access our Website. Continued use of our Website without changing those settings means that the User agrees to receive technical cookies on our Website, which, as indicated above, are necessary for the proper functioning of the Website.

Most web browsers offer a feature that allows Users to view and delete cookies, including cookies used on our Website. However, it should be emphasized that if our Website is unable to save or read cookies, the User may not be able to use all Website functionalities fully and correctly.

If the User uses different devices to access and browse our Website (e.g., a computer, smartphone, or tablet), they should ensure that each browser on each device is configured according to their cookie preferences.

The method for disabling cookies depends on the browser used by the User. Below are instructions for disabling cookies in Google Chrome, Firefox, Safari, Opera, and Microsoft Edge.

Disabling Cookies in Google Chrome

  1. In the upper-right corner next to the address bar, select the three vertical dots.
  2. Select Settings, then click Privacy and Security on the left-hand side.
  3. Select Third-party cookies and configure your preferred cookie settings.

More information about Google Chrome browser settings:

https://support.google.com/accounts/answer/61416

Disabling Cookies in Firefox

  1. In the upper-right corner of the Firefox browser window, select the three horizontal lines.
  2. Select Settings, then click Privacy & Security on the left-hand side.
  3. Select the appropriate security level or configure your own settings.

More information about Firefox browser settings:

https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox

Disabling Cookies in Safari

Select Safari > Preferences, click Privacy, and then perform any of the following actions:

  • Block all cookies
  • Prevent cross-site tracking

More information about Safari browser settings:

https://support.apple.com/en-us/guide/safari/sfri11471/mac

Disabling Cookies in Opera

  1. In the upper-right corner next to the Opera browser address bar, select the three horizontal lines.
  2. Select Go to full browser settings.
  3. Select Privacy & Security, then adjust the settings according to your preferences.

More information about Opera browser settings:

https://help.opera.com/latest/web-preferences/#cookies

Disabling Cookies in Microsoft Edge

  1. In the upper-right corner next to the Edge browser address bar, select the three horizontal dots.
  2. Select Settings, then click Cookies and site permissions on the left-hand side.
  3. Select Manage and delete cookies and site data.
  4. Adjust your cookie settings according to your preferences.

More information about Microsoft Edge browser settings:

https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-40ac-c3b8-57b9-2a946a29ae09

CONTACT INFORMATION

Should the User have any questions or concerns regarding this Cookie Policy, or wish to obtain additional information concerning it, the User may contact the Data Controller by e-mail at This email address is being protected from spambots. You need JavaScript enabled to view it. or by post at the Controller’s registered address.

 

 

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